This year the announcements at MAX are no different. The iPad versions of Adobe’s apps haven’t reached feature parity with the desktop, but the gap is closing, enabling users to work in new ways and in a wider variety of contexts. The same goes for apps like Lightroom, which photographers rely on for editing images they take. Photoshop for iPad didn’t start out with nearly all the features users rely on when they use the desktop version, but with a monthly release cycle, Adobe has chipped away at the pain points, bringing the two apps closer together over time. Given the complexity of Adobe’s desktop apps, building something comparable on the iPad or iPhone is a tall order that takes time. Instead of building companion apps for its powerful desktop apps, Adobe seems intent on building apps that let creative professionals move seamlessly from the desktop to the iPad and iPhone and back again. Adobe has made apps for the iPhone and iPad for years, but with the launch of Photoshop for iPad in late 2019, it became clear that the company intends to play as big a role on the iPhone and iPad as it has for decades on the Mac. If you’ve been following along the past few years, the rise of the company’s mobile apps has been an unmistakable trend at MAX.
Every year, MAX is jam-packed with announcements about Adobe’s many products. Today marks the start of Adobe MAX, Adobe’s annual conference for creative professionals.
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